Ethical Tea Partnership Member
Manufactured in the UK
Rainforest Alliance Certified™
ooO!
More ‘ooO’ in every brew
At Typhoo, we believe in the power of tea to connect people and energise everyday moments. Bold in flavour, proudly British, and big-hearted in spirit, we’re here to lift your day, one perfectly brewed cup at a time.
Where you’ll find us
New and Improved
Our new & improved blend has been carefully crafted for a fuller flavour. Our Typhoo blend is sourced from Rainforest Alliance Certified™ gardens to support both people and planet. (Find out more at ra.org). You’ll taste the care in every cup, with a consistent, comforting quality that makes Typhoo your everyday favourite.
Order more ‘ooO’ for your brews...
Typhoo 80 Premium Tea Bags
Typhoo Iced Tea Bundle 4 x 500ml
Typhoo 80 Gold Luxury Tea Bags
Typhoo 80 Decaf Premium Tea Bags
Typhoo Iced Tea Bottle 500ml
Typhoo 240 Premium Tea Bags
TRADE AND MANUFACTURING
Serve up the ooO! Whether you're a café, retailer or hospitality business, join Typhoo as a trade partner and bring bold, British, big-hearted brews to your customers. With consistent quality, trusted sourcing and dedicated support, becoming a Typhoo trade customer is a smart move… let’s brew better together.
LATEST NEWS
The Gnu, the Brew and Typhoo: The Story Behind an Advertising Icon
From catchy jingles and animated adventures to a whole new generation, we're taking a trip down memory lane to celebrate one of Typhoo's most memorable characters. Over more than 120 years, Typhoo has become a familiar name in British households. Since our beginnings in Birmingham in 1903, we've been part of countless tea breaks, kitchen conversations and everyday moments. And while our tea has always been at the heart of what we do, we've also had our fair share of memorable advertising along the way. One of our most unusual stars? A singing, piano-playing Gnu. Yes, really. It All Began in the 1970s The year was 1976. Television advertising was full of colourful characters, memorable jingles and catchy slogans, and Typhoo was about to introduce a rather unexpected new face. Enter the Typhoo Gnu. For anyone wondering, a Gnu is another name for a wildebeest. Not the most obvious choice for a tea advert, perhaps, but with a name that rhymed rather nicely with Typhoo, it was a match made in advertising heaven. Created by animators Tony Cattaneo and Ron Wyatt of Wyatt Cattaneo, the character made his television debut in 1976. With his distinctive appearance, musical talents and unmistakable enthusiasm for Typhoo tea, the Gnu became a memorable part of the brand's advertising history. A Gnu With a Tune What made the Gnu so memorable wasn't just his appearance. It was his singing. Drawing inspiration from the famous "Gnu Song" by comedy duo Flanders and Swann, the advertisements featured playful musical performances celebrating the refreshing taste of Typhoo. In one of his earliest appearances, the Gnu could be found sitting at a piano, singing about his favourite brew. The adverts combined animation, humour and music, giving the character a personality that helped him stand out from the crowd. And, of course, they made sure viewers knew exactly which tea he preferred. The campaign also featured the memorable line: "For the tea that picks you up, pick up Ty-Phoo!" The Adventures of the Gnu Our musical friend didn't stay behind his piano forever. Throughout the late 1970s, the Gnu appeared in a series of animated adventures, finding himself in all sorts of everyday situations. One particularly memorable advert saw him travelling by train, enjoying a cup of Typhoo before discovering that his ticket was out of date. Other appearances took him to markets and tea gardens, with each adventure offering another opportunity for a song, a joke and a good cuppa. The character even made an appearance in a 1979 promotion involving Texaco petrol stations. And here's a little piece of Typhoo trivia: the original Gnu was also known as Norman, a name featured in historical promotional material. Who knew? Part of Typhoo's Advertising Heritage The Gnu wasn't the only memorable part of Typhoo's advertising history. Over the decades, we've entertained the nation with plenty of familiar slogans and campaigns, including the unforgettable "You Only Get an OO with Typhoo." From musical animals to famous faces, humour and personality have long played a part in the Typhoo story. But there's something particularly special about the Gnu. Perhaps it's the nostalgia of those early television adverts, the catchy music or simply the wonderfully unexpected sight of a wildebeest enjoying a cup of tea. Whatever the reason, he's a character that deserves another moment in the spotlight. From Norman to Drew: A Gnu Generation Fast-forward 50 years and Typhoo is entering another exciting chapter. With a refreshed brand, a renewed focus on quality and tea now being made at our UK manufacturing facility in Gloucester, we're looking to the future while celebrating the heritage that makes Typhoo special. And what better way to do that than to bring back an old friend? Meet Drew, the new face of our much-loved Gnu. Inspired by the original character, Drew has made his television debut in our brand-new advertising campaign, bringing a fresh personality, a sense of humour and a little nostalgia to screens across the country. Our new campaign, "Typhoo Tea Fixes Everything... Sort Of.", celebrates those familiar everyday moments when things don't quite go according to plan. Because while tea can't fix everything, a good cuppa can sometimes make the day feel a little better. It's a fresh take on a familiar Typhoo tradition: bringing a smile to people's faces, one brew at a time. Here's to the Next Chapter From a singing Gnu in the 1970s to Drew's adventures today, a lot has changed over the years. But some things never go out of style. A little humour. A familiar face. And a proper cup of Typhoo tea. Welcome back, Gnu. It's been a while. From Norman to Drew, the Gnu has come a long way. Take a look at our latest advert and meet the newest member of the Typhoo family. Read More: There's a Gnu Face at Typhoo. Meet Drew! >
Typhoo Gold Expands Across the UK
More “ooO” in Every Brew: Typhoo Gold Premium Tea Now Available in More UK Stores Typhoo Gold is now available in even more locations across the UK, making it easier than ever to enjoy our premium black tea. Whether you're shopping in-store or online, our smooth, full-flavoured blend is now within easy reach. From Morrisons and Ocado to expanded wholesale availability at Bestway, more tea lovers can now discover why Typhoo Gold is the perfect choice for an everyday premium brew. Typhoo Gold Now Available at Morrisons and Ocado Great news for tea lovers! Typhoo Gold 80 Tea Bags is now available in Morrisons stores nationwide and through Ocado online, giving even more shoppers access to our premium tea blend. Made using carefully selected Rainforest Alliance Certified tea, Typhoo Gold delivers a rich, smooth taste that's perfect for everyday enjoyment. If you're looking for a premium black tea that combines exceptional flavour with outstanding value, Typhoo Gold is the ideal choice. Whether you're upgrading your daily cup or discovering the range for the first time, you can now add Typhoo Gold to your weekly shop with ease. New 1,100 Tea Bag Pack Available at Bestway Wholesale For businesses and serious tea drinkers, we've expanded our Typhoo Gold range at Bestway Wholesale. Alongside our popular 80 tea bag pack, Bestway customers can now purchase our new 1,100 tea bag pack, offering excellent value for: Offices and workplaces Cafés and coffee shops Caterers and hospitality businesses Community groups Bulk tea buyers and dedicated tea drinkers Enjoy the same premium Typhoo Gold blend in a larger format that's designed to deliver quality, convenience and exceptional value. Why Choose Typhoo Gold? Created for those who appreciate a richer, smoother cup of tea, Typhoo Gold combines over a century of tea expertise with carefully selected tea leaves to create a premium everyday brew. Every pack is: Made with Rainforest Alliance Certified tea Packed in the UK Smooth, rich and full of flavour Perfect for everyday drinking Great value without compromising on quality Since 1903, Typhoo has been bringing quality tea to British homes, and Typhoo Gold continues that tradition with a premium blend that's made for modern tea lovers. Find Typhoo Gold Near You Whether you're picking up a pack from Morrisons, ordering through Ocado, or buying in bulk from Bestway Wholesale, there's never been a better time to discover Typhoo Gold. Experience a smoother, richer cup of premium black tea that's crafted for every day. More choice. More quality. More "ooO" in every brew. Order Typhoo Gold via our online shop here >
Inside the Typhoo Factory: How Our Tea Is Made
When you make a cup of Typhoo, you’re enjoying the result of expertise, careful processes and a manufacturing operation designed around one simple goal: delivering a consistent, great-tasting brew every time. Today, we’re taking you inside the Typhoo factory to show how our tea is blended, packed and prepared before it reaches your kitchen. A factory built around quality and consistency Our manufacturing facility is designed to balance efficiency with care. Tea is a natural product, and no two harvests are ever the same. That’s why consistency is at the heart of everything we do. From the moment tea leaves arrive on site to the moment finished packs are sealed and dispatched, every stage is carefully controlled to ensure the same familiar Typhoo taste you know and trust. From leaf to blend Every batch of Typhoo tea starts with carefully selected tea leaves sourced from trusted Rainforest Alliance Certified growers around the world. These leaves are chosen for their flavour, strength and quality, then blended to create the balanced taste Typhoo is known for. Blending is both an art and a science. Our expert tea supplier works to precise recipes, adjusting blends when needed to account for natural variations in tea crops. This ensures that no matter when or where you buy Typhoo, your cup tastes just right. Precision packing, done efficiently Once we’ve received our speciality tea blend, the leaves move to our packing lines. This is where technology plays a key role. Our facility uses modern, efficient equipment designed to: Accurately dose tea into each bag Seal packs securely to protect quality Minimise waste and manual handling Recent investments in automation have helped us improve efficiency while maintaining high quality standards. These improvements allow us to reduce unnecessary materials and focus on doing the job properly, rather than adding complexity where it isn’t needed. Why our packaging choices matter Manufacturing and packaging go hand in hand. Every packaging decision we make is considered not just for shelf appearance, but for how it performs in the factory and at home. For example, moving away from foil inside our boxes (you can read more about this in our Packaging Blog here >) has allowed us to simplify our packing process without affecting tea quality. It reduces materials, energy use and complexity, all while delivering the same great cup of tea. Our boxes and outer packaging are designed to be: Fit for purpose Easy to recycle Responsibly sourced Sometimes the most responsible choice is the simplest one. A focus on safety and standards Food safety is non-negotiable. Our factory operates to strict food manufacturing standards, with procedures in place to protect both our people and our products. Regular audits, training and equipment maintenance ensure that the environment remains clean, controlled and compliant - so you can feel confident in every cup. Continuous improvement, not unnecessary complexity At Typhoo, we believe manufacturing should evolve, but only where it genuinely adds value. That means: Investing in smarter equipment Improving efficiency and reliability Reducing waste and unnecessary packaging Avoiding changes that don’t benefit the product Our focus is on making tea well, not making it complicated. Every box of Typhoo represents countless careful decisions made behind the scenes - from sourcing and blending to packing and distribution. So, the next time you put the kettle on, you can be confident that your tea has been made with care, consistency and a clear purpose: delivering a proper brew, every time.
PROUD TO BE...
Member of Ethical Tea Partnership
Rainforest Alliance Certified. Find out more at ra.org
Manufactured and Packed in the United Kingdom
